A Story of Loss & Inspiration: A Mother’s Legacy and Reflections on The Journey of Fly Wines

While this was originally intended to be a Reflection for Mother’s Day by Stephanie Franklin visionary leader and CEO of Fly Wines, it has just as much importance today, tomorrow and thereafter as it did on Mother’s Day. Her message illustrates where Stephanie got her love of life and willingness for hard work to do what some might have said was impossible.

Fly Wines CEO Stephanie Franklin

With over a decade of experience in marketing, advertising, and technology, Stephanie brings a unique blend of skills to the table. Her strategic mindset and passion for the wine industry have been instrumental in shaping the company’s direction. Stephanie’s goal is to revolutionize the wine experience, ensuring accessibility and variety for every consumer. She is dedicated to leading Fly Wines towards rapid growth, driving market penetration, and forming key partnerships.

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I find myself reflecting on the profound impact my mother has had on my life. Since her passing, this time of year has been a mixture of emotions for me. The first year without her was undoubtedly the hardest; I thought I had prepared myself, but the flood of tears on that day proved otherwise. Each subsequent year has brought its own blend of emotions – some years, I find solace in memories, while others, the pain of her absence feels as raw as ever. Such is the unpredictable nature of grief.

However, amidst the waves of sorrow, I’ve learned to find solace in the invaluable lessons my mother imparted to me during her time on this earth. Chief among them is the importance of living life authentically and embracing the present moment, for tomorrow is never promised. It’s this fundamental principle that led me to make a significant pivot in my career, transitioning from the fast-paced world of advertising and marketing technology to the nuanced and vibrant landscape of the wine industry.

My mother’s approach to life was one of unwavering self-care and boundless generosity. Through her culinary talents and infectious zest for life, she touched the hearts of everyone she encountered. It’s her spirit that I seek to honor through my venture, Fly Wines. With Fly Wines, I aspire to infuse the predominantly white male-dominated wine industry with a sense of inclusivity and warmth, mirroring the values my mother embodied so effortlessly.

While Mother’s Day can evoke bittersweet emotions for me, I choose to spend this day celebrating the extraordinary woman my mother was and the indelible mark she left on my life. I find comfort in reminiscing about the countless lessons she taught me and the profound love she bestowed upon me.

Mother’s Day serves as a poignant reminder to cherish the memories we hold dear and to honor the legacies of the remarkable women who have shaped us. Though my mother may no longer be physically present, her spirit lives on in every interaction we have at Fly Wines, and for that, I am endlessly grateful.

With love, Stephanie

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Love to taste, talk and tweet about Texas wines and where they are in the global scheme for wines. After all that's the only way they will reach the full potential.

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